Are you curious about how artificial intelligence (AI) can strengthen your association’s strategic planning efforts? Or are you wondering how to integrate new tools without losing sight of what matters most—your members? Perhaps you’re even questioning whether AI has a role in strategic planning at all. 

AI brings powerful advantages for associations, helping streamline data analysis, forecast trends, and spot growth opportunities. But the real key is leveraging these efficiencies to amplify your members’ voices, keeping their needs and perspectives at the heart of every decision.

In this one hour, CAE-recognized webinar, join Halmyre’s Christine Saunders and Event Garde’s Aaron Wolowiec as they dive into strategies for using AI to sharpen member insights, enrich planning processes, and drive actionable, member-centered strategies and operational plans. They share examples of how associations can harness AI to create plans that resonate with members while retaining critical human connections and interactions that foster deeper engagement.

In this session, you’ll learn how to:
•    Use AI to enhance your understanding of member needs and preferences.
•    Ensure genuine member insights power your strategic planning process.
•    Apply insights to leverage AI for stronger, member-centered outcomes.
 

Whether you’re exploring AI or looking to enhance your approach to strategic and operational planning, this session provides tactical guidance on keeping your members’ voices central while adopting new tools that drive member value.

Learning objectives:
Objective 1: Understand AI’s role in enhancing strategic planning for associations.
Objective 2: Explore strategies to integrate AI into your planning while focusing on organizational goals and member needs.
Objective 3: Apply best practices from case studies to balance AI use with human collaboration.